List of Online Bookmakers UK – Best Betting Sites

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If you’re a new betting enthusiast looking for the UK’s top online bookmakers, then you need not worry. Online betting is prevalent in the UK, so there’s an abundance of betting sites UK list to choose from.

Continue reading our comprehensive review to discover our best sports betting picks in the UK gambling scene.

List of Online Bookmakers UK

Found: 13 Bookmakers

Rank Bookmaker Bonus Claim
1 Unibet

Neverending offers

2 Bet365

Bet £10 & Get £50 in Free Bets

#Ad. New Customers only. Bet £10* & Get £50* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you five times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. 18+

3 Boylesports

Tons of promotions

4 EnergyBet

Participate in promos and seasonal events

18+, play responsibly, begambleaware.org

5 888sport

£30 in free bets + £10 Casino Bonus

18+, play responsibly, begambleaware.org

6 William Hill

Join this respected UK sportsbook

18+, play responsibly, begambleaware.org

7 Bwin

Exclusive mobile promotions

18+, play responsibly, begambleaware.org

8 Betfred

Great mobile experience

18+, play responsibly, begambleaware.org

9 BetVictor

Best horse racing odds

18+, play responsibly, begambleaware.org

10 LVBET

Betting variety for your attention

18+, play responsibly, begambleaware.org

11 Mobilewins

Oriented to mobile users

18+, play responsibly, begambleaware.org

12 Spreadex

Football promotions

18+, play responsibly, begambleaware.org

13 Bet-at-Home

100% safe – secure deposit methods

18+, play responsibly, begambleaware.org

UK Online Sports Betting – The Ultimate Guide to the Best Betting Sites UK

Updated:

The best of British - your guide to UK betting sites

If you’re just getting started with sports gambling, one of the valid questions that pops to mind is: what is the best UK betting site? Part of our job is to help you wade through the overwhelming choice of betting sites available in the UK. In our review, you’ll find all the information about UK sports betting and a list of online bookmakers to get started.

best betting sites in the uk

We have a team of experts with vast iGaming industry experience. As a result, we can offer the ultimate guide to help you kick-start your iGaming journey without any hiccups. The UK is recognised as one of the best gambling destinations with tons of sites to choose from.

Of course, the UK is home to one of the world’s favourite football leagues – the English Premier League. It’s no surprise, therefore, to see different bookmakers sponsoring Premier League teams advertised during major tournaments. The UK betting sites mentioned in our full list of online bookmakers licensed in the UK have been tested, using several benchmarks, before including them on our list of online bookmakers UK.

History of Sports Betting in the UK

interesting facts about uk sports betting

Before we dive deep into the best rated online bookmakers, let’s look back at the history of sports betting in the UK. Sports gambling in the UK has a long history, having been controlled for centuries. King Richard I introduced the first gambling legislation in 1190 to dictate who could gamble and how much.

Gambling didn’t get much easier in the 1800s though as early bookies in the UK were illegal. Even legitimate gambling sites are heavily regulated and only permitted to wager at licensed courses and tracks. 1961 saw the most significant change in UK gambling history when Harold McMillian's government legalised gambling and betting shops under the 1960 Betting and Gambling Act.

In the early 1990s, the treble rule was lifted on football betting. This rule stated that all football bets must be multiple bets with three or more selections. Until 2001, all sports bets placed in the UK carried a betting levy – a tax paid either on your winnings or stake.

  1. Over 45% of people in the UK gamble every month.
  2. Educated gamblers focused on horse racing, where skill is needed more than luck.
  3. The most significant online jackpot won in the UK is £184 million in 2021.

After some time, a new law was issued stating that all bookmakers should pay 15% tax on their gross profit. This is to ensure that punters can gamble tax-free. However, players still pay the tax indirectly as bookmakers increase their odds margins. Because of this law, many bookies based their online gambling operations abroad to avoid paying the tax fee.

Best Gambling Sites UK: the 2005 Gambling Act

The 2001 law that changed the tax around gambling also suggested that all gambling legislation should be merged into a single act. This gave birth to the 2005 Gambling Act and the introduction of a new regulatory body: the Gambling Commission.

The same 2005 Gambling Act was reviewed in 2014, eliminating the loopholes that allowed gambling operators located abroad to provide services in the UK without a licence. Furthermore, the 2014 amendment states that all betting operators must pay tax on their UK profit no matter their locations.

Today, UK gambling laws focus more on protecting vulnerable punters and preventing under 18s from gambling.

🌍 Country United Kingdom
👌 Language English
💶 Currency GB Pound
Popular sports Football, Baseball, Basketball, Tennis, Horse racing
⚖️ Is betting legal? Yes
🏢 Gaming Regulator The UK Gambling Commission
🧾 Gambling tax 15%
💳 Most popular payment methods Visa, Mastercard, Neteller, Skrill, Bank Transfer, Cryptocurrencies

How to Bet on Sports using our UK Bookmakers List?

If you’re just getting started with UK gambling, you need not fret. The steps for placing a successful bet with the best gambling sites UK are straightforward. For your comfort, below is a step-by-step guide on how to bet on sport in the UK.

  1. Choose a Sports Betting Site

    Choosing a suitable betting site is the first step to kick-start your betting journey. You’ll find a vast range of online gambling sites UK. Ensure that the site is licenced and regulated under the UK Gambling Commission or other reliable jurisdiction like the Malta Gaming Authority. To save you time and energy, you can choose from our recommended best new UK betting sites researched list of online bookmakers ranked in the UK.

  2. Claim Your Welcome Bonus

    The top betting sites in the UK welcome new players with generous sign-up offers. While some might offer you for free, other casinos might request you to deposit before you can claim the offer. Therefore, check the terms and conditions before proceeding.

  3. Check for Your Favourite Sports Event

    Be sure that a site features your favourite sports events before you register with them. On the sports betting site, you’ll find the various markets available. Sports betting sites on our best online bookies list offer everything you need for sports betting.

  4. Check the Odds and Develop a Strategy

    Every sports event comes with odds, which indicate your chances of winning. We recommend that you check the odds of all online bookmakers ranked to start with. A good strategy for a novice is to place small bets on smaller odds. Also, don’t forget to set your betting limit. Most importantly, you should bet with the money you can afford to lose.

  5. Place Your Bet

    After selecting your bets, hit the ‘Place Bet’ button to place your stake. Follow the race and hope to win. Remember, winning is mainly based on luck.

Betting Sites UK 2022: Top 10

As stated earlier, we are a group of betting experts with vast experience in the online sports betting industry. As a result, we are the best option to provide you with relevant information about any UK sports bookmaker. We have provided you with everything you need to know about the UK's top 10 sports betting sites. 

  1. Website #1 in the UK – Bet365

    Bet365 is one of the best-rated online bookmakers in the UK. The Malta Gaming Authority regulates and licenses the platform, and it also holds a certification from eCOGRA. It’s one of the best football betting sites in the UK. Plus, besides football, players can enjoy other sports events like basketball, tennis, and rugby. You can also enjoy in-play betting and access live scores, live streaming and statistics.

    Bet365 UK sports page
  2. Website #2 in the UK – Betvictor

    Another sports betting site that made it to our best UK bookmakers list is Betvictor. The betting site is famous for offering the most competitive odds in the market. At Betvictor, UK players can bet on different sports events, including football, cricket, esports, darts, basketball, and football. With a license from the UK Gambling Commission, players can rest assured of their safety.

    Betvictor UK sports page
  3. Website #3 in the UK – 888sport

    888sports is another one from our list of top UK bookies with a permit from the Gibraltar Gambling Commission. The site is well-designed with a wide range of sports markets to choose from. Popular sports events include football, tennis, virtual sports, and horse racing. You can enjoy incredible promotions and unique features, making it one of the best online bookmakers in the UK.

    888sport UK sports page
  4. Website #4 in the UK – Bwin

    Bwin is another reliable sports betting site for punters and among the best UK bookmakers. The company holds multiple licenses from top jurisdictions like the UKGC, MGA, and GCC, to ensure players enjoy a safe sports betting environment. Furthermore, Bwin boasts a vast range of sports events and betting options. The bookmaker offers live streaming and also live games to bet on.

    Bwin UK sports page
  5. Website #5 in the UK – Spreadex

    Another top sports site on our UK betting sites list is Spreadex. The bookmaker offers both sports and financial trading. This sports betting site offers a massive selection of betting options. UK players can enjoy numerous bonuses and promotions to extend their play. Popular sports events include football, tennis, horse racing, golf, greyhounds, rugby, ice hockey, and basketball.

    Spreadex UK sports page
  6. Website #6 in the UK – LVBet

    LVbet also made it into our top 10 UK bookies list. The online bookmaker presents UK players with a wide array of sports events to bet on. You’ll find popular sports markets like football, tennis, golf, rugby, and cricket. In addition, punters can enjoy incredible features such as in-play betting, live streaming, and multiple betting options.

    LVbet UK sports page
  7. Website #7 in the UK – Bet-at-home

    Another top betting site on our top 10 list of UK betting sites is Bet-at-home. As the name suggests, you can access your favourite games right from the corner of your home. The Malta Gaming Authority regulates the platform and it owns a certification from eCOGRA. Bet-at-home is 100% safe and you can enjoy fair bonuses and promotions. It offers a wide range of sports markets and competitive odds. Some notable ones include football, tennis, snooker, rugby, basketball, and ice hockey.

    Bet-at-Home UK sports page
  8. Website #8 in the UK – William Hill

    Another reputable betting site safe for UK players is William Hill. The bookmaker streams over 60,000 sports games yearly and offers an extensive range of betting options. Also, the William Hill betting site offers competitive odds and several promotional offers.

    William Hill UK promo page
  9. Website #9 in the UK – Betfred

    Betfred is also a big sports betting brand in the UK gambling scene. The bookmaker features some of the best sports betting promotions in the industry. Furthermore, Betfred was the first bookie to introduce goal galore. The site has several sports events that you can access on the go, making it one of the most dynamic from our UK bookies list.

    Betfred UK sports page
  10. Website #10 in the UK – 10Bet

    Our top 10 sports betting list won’t be complete without 10Bet. The site has been around since 2003. The platform covers more than 12,000 sports events weekly and over 150 football leagues. UK players can also enjoy live betting coupled with plenty of sports promotions if they choose this last bookies list contender.

    10bet UK sports page

How We Test and Review for our Best Online Bookies UK List

The gambling market is evolving, with several new online bookmakers joining the industry every year. This gives UK players a wide range of choices to select from. However, not all these sites are reliable and trustworthy. For your safety, we have tested all options before recommending them. Below are the benchmarks used.

  1. Odds

    One of the most important factors to consider when choosing a sports betting site is the odds on offer. This is what will determine your chances of winning the bet. We only recommend betting firms that offer competitive odds.

  2. Usability and Mobile Betting

    We also consider the site’s usability and mobile compatibility before we approve them. All the sites on our list feature a user-friendly interface that UK players can easily navigate. Also, the best UK bookies sites are fully optimised across all mobile devices. Some of our recommendations even have a mobile app that you can download on your device.

  3. Payment Options

    Every betting site offers a vast range of payment options for players. However, the best betting sites UK players enjoy are the ones that feature UK-friendly payment methods that ensure easy deposits and withdrawals. Our recommended sites offer options such as Mastercard, Skrill, Neteller, and Visa.

  4. Bonuses and Promotions

    These are essential factors to consider before joining a betting site. Bonuses and promotions are excellent ways to get started with sports betting. Before recommending any site, we check the welcome offer and promotions. Also, we consider the terms and conditions to determine whether the offer is favourable for players or not.

  5. Types of Bets

    We know that all UK punters are looking to enjoy the best betting experience when joining an online bookmaker. So, we check out the betting markets to see if the site is worth it. Plus, we look at the betting types available for UK players to bet on. All of our recommendations offer you all the possibilities.

  6. Support

    No matter how smooth a bookmaker operates, a player is likely to encounter some issues or ask questions during their betting journey. This is why we consider customer support service to be an essential factor when choosing the best online bookies UK. We only select sites with a responsive support team and that offer working communication channels like email and live chat.

  7. Trustworthiness

    UK players need to feel safe when wagering on their favourite sports, and only a trustworthy site can offer this. We check the bookmaker licensing information to ensure that reliable bodies in the gambling industry regulate them, especially from the UK Gambling Commission and the Malta Gaming Authority.

5 Best Applications for Mobile Betting in the UK

Mobile gambling is gaining more ground thanks to recent technological advancements. Nowadays, people spend more time on their phones, from shopping to games and chatting with their loved ones. Most bookmakers are adopting this technology and we’ve provided you with the top 5 betting apps in the UK.

  1. Bet365

    Our top pick for this category is Bet365. The bookmaker has a fantastic mobile app that features an impressive user interface. In addition, UK players can bet on all their favourite sports events. All the site’s functions are well-structured so that players can easily navigate the site.

    Bet365 UK mobile app
  2. William Hill

    The second on our top 5 UK betting apps list is William Hill. The site is easy to navigate and the different section buttons are placed at the top of the page. With that, players should rest assured of a wonderful mobile betting experience. In addition, you can access all of your favourite sports events.

    William Hill UK mobile app
  3. Bwin

    Bwin has also made it onto our best online bookies UK list. You can access the betting site on any device – both Android and iOS. It presents a simple interface with appealing graphics. In addition, players can access all the available markets at the top of the page, just below the ‘Register’ button.

    Bwin UK mobile app
  4. EnergyBet

    EnergyBet also offers an incredible mobile gambling experience. You can download the application right from the site by clicking the ‘Mobile App’ button available at the top of the page. The app is available for download on both Android and Apple iOS. The mobile app is easy to use and you can bet on all popular sports events at your convenience.

    EnergyBet UK mobile app
  5. 888sport

    Though you can only download the 888sport mobile app on devices with Apple iOS, it’s still worth mentioning. Android players can enjoy access to the site via their mobile web browser. UK players can enjoy betting on popular sports like football, tennis, and basketball.

    888sport UK mobile app

Best Online Bookies UK Ranked for Live Betting

best online bookies uk ranked for live betting

Live betting is one of the significant features defining the best bookmakers worldwide. This feature allows players to wager on their favourite sports, even while it’s happening. The UK is home to one of the most popular football leagues globally, so it’s ideal for live betting. All our recommended betting sites for UK players offer this option.

3 New Online Bookmakers in the UK

The betting market in the UK is booming and we can see several new brands entering the industry. As usual, some sites are reliable and better than others. So if you’re looking for the best new UK bookmaker, we’ve got you covered. Below are our top 3 picks that you can trust.

  1. Mobilewin

    Mobilewin is one of the best new online bookies in the UK gambling market. We recommend the site because they offer great odds and a vast range of betting options. The sports betting platform treats UK players to loads of bonuses and promotions. In addition, you can bet on famous sports like esports, football, tennis, and basketball.

    New bookmaker Moilewins UK sports page
  2. Energybet

    The list of our top 3 new UK bookmakers won’t be complete without Energybet. The betting site is licensed under the authority of the UKGC and the MGA. You’ll find all your favourite sports events here, including basketball, tennis, and football. Energybet offers competitive odds with a variety of betting options to choose from. Surely one of the more innovative bookies in the UK.

    New bookmaker Energybet UK sports page

How to Sign Up, Verify and Place Your First Bet with the Best UK Betting Sites

How to sign up, verify and place your first bet with the best UK betting sites

Before you can start wagering on your favourite sports events, you need to find an online bookmaker to register with. To save your time for extensive research, you can choose from our recommended list of betting sites. However, due to the player’s preference, you can use the tips provided in our ‘how we test and review our UK betting sites’ section to choose a site that interests you. Ensure that you choose UK licensed bookmakers for online betting.

How to Sign-up

Once you have chosen the desired UK licensed bookmaker, it’s time to register your betting account. Most top online bookies will include a ‘Sign Up’, ‘Register’, or ‘Join Now’ button at the top of their page. Click to access the registration page. After that, follow the below steps:

  • Provide information like your name, email address, contact address, date of birth, and phone number.
  • Some online betting companies require you to tick the ‘I agree’ box and confirm that you are above the legal gambling age.
  • Click the ‘Sign up’ button to finalise the process.

Account Verification

Most reputable bookmakers in the UK will request you verify your account. While some of the best betting companies may want you to verify your account during registration, others require verification during withdrawal. Regardless, the process is the same. For verification, the best bookmakers in the UK need you to submit copies of a government-issued ID, driver’s license, statement of account, or utility bill.

Placing Your First Bet

Now that you have funded your account, let’s place your first bet. The best betting companies UK offer a user-friendly interface, so players will find it easy to place their bet. Choose your favourite sports event from the options available.

FAQ

? What is the best betting site in the UK?
Choosing the best betting site depends on your preference. Before you register with a bookmaker, you should consider factors like odds, mobile compatibility, payment options, and bonuses. Don’t just choose the biggest online bookmaker though; pick the one that suits you.
? How do bookmakers set their odds?
Before bookmakers determine their odds, they check the statistics, a player’s form, expert opinion, and other factors that could affect the event's outcome.
? Can sports betting make you rich?
Sports betting is a recreational activity and shouldn’t be seen as a path to wealth. Before betting, ensure that you set a budget and stick to it. Don’t play with what you can’t afford.
? Can you always beat the bookmakers?
No. Sports betting is a game of luck. However, with the right strategy in place, you can increase your winning chances with online bookmakers UK. However, remember there’s no risk-free sports bet.
? How can I improve my winning chances?
First, ensure that you understand the game rules. Plus, consider the head-to-head match statistics, player’s form, and related news.

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