Discover the best betting sites in Kenya in 2026

Online sports betting in Kenya is one of Africa's most developed and well-regulated markets in 2026. Whether you're chasing the next Mega Jackpot or looking for the best M-Pesa integration, this expert guide contains information for bettors exploring the best betting sites in Kenya.

We break down top-rated bookmakers, available bonus offers, deposit methods, and the latest BCLB and KRA tax regulations to ensure your experience is both secure and rewarding. Use the Table of Contents to jump straight to Paybill numbers or to the section of the most popular sports to bet on.

Top online bookmakers accessible in Kenya for March

Found: 27 Bookmakers

Rank	Bookmaker	Bonus	Claim
1	Megapari	200% Welcome pack up to 36,110 KES 18+ T&C apply, GambleAware.org	Copied! BET HERE Go to Megapari website
2	PariPesa	Welcome bonus up to 18,200 KES 18+ T&C apply, GambleAware.org	Copied! BET HERE Go to PariPesa website
3	BetJam	100% Welcome bonus up to 7,500 KES 18+ T&C apply, GambleAware.org	BET HERE Go to BetJam website
4	Winwin.bet	100% Welcome bonus up to €100 18+ T&C apply, GambleAware.org	BET HERE Go to Winwin.bet website
5	GREENBET	100% Welcome bonus up to 13,000 KES 18+ T&C apply, GambleAware.org	BET HERE Go to GREENBET website
6	BetFM	100% Welcome bonus up to 30,000 KES 18+ T&C apply, GambleAware.org	BET HERE Go to BetFM website
7	Lil.bet	100% Welcome bonus up to 128,965 KES 18+ T&C apply, GambleAware.org	Copied! BET HERE Go to Lil.bet website
8	888Starz	200% Welcome pack up to 590,00 KES 18+ T&C apply, GambleAware.org	Copied! BET HERE Go to 888Starz website
9	Harakabet	100% Welcome Bonus up to 13,000 KES 18+ T&C apply, GambleAware.org	BET HERE Go to Harakabet website
10	Mozzartbet Kenya	Deposit receive 20% in FreeBets 18+ T&C apply, GambleAware.org	BET HERE Go to Mozzartbet Kenya website
11	Vawzen Gaming	100% Welcome bonus up to €500 + 200 FS 18+ T&C apply, GambleAware.org	BET HERE Go to Vawzen Gaming website
12	Gamdom	15% Rakeback for First 7 Days upon Signup 18+ T&C apply, GambleAware.org	BET HERE Go to Gamdom website
13	Fairspin	Welcome bonus up to €10,000 + 200 FS + 15 USD Free bet 18+ T&C apply, GambleAware.org	BET HERE Go to Fairspin website
14	22bet	100% Welcome bonus up to 15,000 KES 18+ T&C apply, GambleAware.org	BET HERE Go to 22bet website
15	Bookmaker.XYZ	100% Welcome bonus up to 250 USDT 18+ T&C apply, GambleAware.org	BET HERE Go to Bookmaker.XYZ website
16	Wrbet	Welcome bonus up to 10,000 KES in FreeBets 18+ T&C apply, GambleAware.org	BET HERE Go to Wrbet website
17	BetAndYou	100% Welcome bonus up to 13,000 KES 18+ T&C apply, GambleAware.org	Copied! BET HERE Go to BetAndYou website
18	2UP	200% Welcome bonus up to $2,000 + 500 FS 18+ T&C apply, GambleAware.org	BET HERE Go to 2UP website
19	1xBet	100% Welcome bonus up to 31,426 KES 18+ T&C apply, GambleAware.org	Copied! BET HERE Go to 1xBet website
20	PLANBET	100% Welcome bonus up to 13,500 KES 18+ T&C apply, GambleAware.org	BET HERE Go to PLANBET website
21	Melbet	150% Welcome bonus up to 25,700 KES 18+ T&C apply, GambleAware.org	Copied! BET HERE Go to Melbet website
22	Helabet	130% Welcome bonus up to 10,000 KES with promo code MIGHTY 18+ T&C apply, GambleAware.org	BET HERE Go to Helabet website
23	Stake	200% Welcome Bonus up to $2,000 18+ T&C apply, GambleAware.org	BET HERE Go to Stake website
24	21LuckyBet	Bet £20 & Get £40 in Free Bets 18+ T&C apply, GambleAware.org	BET HERE Go to 21LuckyBet website
25	1win	500% Welcome bonus up to 76,287 KES 18+ T&C apply, GambleAware.org	BET HERE Go to 1win website
26	1xBit	Welcome bonus up to 7 BTC 18+ T&C apply, GambleAware.org	BET HERE Go to 1xBit website
27	BetWinner	100% Welcome bonus up to 15,000 KES 18+ T&C apply, GambleAware.org	BET HERE Go to BetWinner website

Table of contents

Licensing and regulation of betting companies in Kenya

Licensing of betting companies in Kenya

The main law regulating sports betting in Kenya is the Betting, Lotteries and Gaming Act, originally enacted in 1966. In 2025, an updated piece of legislation, the Gambling Control Act, was introduced, strengthening oversight and modernising the regulatory framework.

Online betting sites in Kenya are fully legal and operate under the supervision of the Betting Control and Licensing Board (BCLB). To place bets with real money, players must be at least 18 years old, which aligns with international standards. Identity and age verification through mandatory KYC procedures is required.

Player winnings are subject to a 20% tax, which is automatically deducted by the operator upon withdrawal.

Are there any tax-free betting sites in Kenya?

According to the licensing requirements of the Betting Control and Licensing Board (BCLB), a 20% tax is applied to player winnings, while licensed bookmakers are subject to a 15% tax on their revenue.

You may come across Kenyan betting sites with no tax, typically offshore platforms that do not hold a local licence. While some offshore platforms hold international licences, those without regulation in Kenya are considered illegal locally and may not provide the same level of protection as licensed operators. Using such sites involves certain risks, including potential loss of funds and limited legal recourse.

Top-5 betting sites in Kenya

For this review, we analysed more than 25 licensed Kenyan betting sites and selected the best based on criteria such as sports market variety, live betting features, bonus offers, mobile optimisation, and other key factors.

Betika: The King of Jackpots

Betika offers some of the most favourable conditions for predicting outcomes. To participate, you need to make 15 correct selections, place a minimum payment of 49 KES, and you become eligible for the 50,000,000 KES draw. The Mega Jackpot takes place every week. To enter, go to the Jackpots section and fill in the form with your predictions. More sites offering jackpots can be found in our dedicated review.
- Advantages
- Virtual sports supported
- An average of 70+ betting markets available
- Phone support service available
- Customisable dark and light themes on the desktop version
- Fast registration process (around 2 minutes)
- Limitations
- No live streaming available
- No daily or midweek jackpots
SportPesa: A global brand with the best football betting market

SportPesa betting platform covers football events from over 60 countries, including the top five European leagues: English Premier League, La Liga, Serie A, Bundesliga, Ligue 1, as well as matches from the Kenyan Premier League. Bettors can place pre-match and live bets using both single and accumulator options. To boost potential profits, players can take advantage of boosted odds and a multi-bet bonus, offering up to 1,000% extra on final payouts for accumulator bets.
- Advantages
- SportPesa blog with the latest news from the world of sports
- The average football margin is 5.12%
- English and Kiswahili languages are supported
- Multi-bet boost up to 1,000% for 50 selections in a coupon
- Cash-out feature available
- Limitations
- No live streaming
- No bets on individual player statistics
Odibets: The enjoyable mobile experience and a Lite version

Odibets offers one of the best betting apps for both Android and iOS users. Players can download the app from Google Play, compatible with Android 4.4 and above. It has over 1 million downloads and a rating of 4.2 based on more than 21,000 user reviews. The iOS app is available for devices running iOS 14.3 and above, with a file size of 50.7 MB and a rating of 4.3 out of 5 based on 213 user reviews.

Both the mobile website and the app provide full access to 15 sports, with options for pre-match and live betting. Mobile users can also benefit from the ZOZA app download bonus, which offers up to 50,000 KES in bonuses each week for placing bets via the app. More betting apps in Kenya can be found in our dedicated review.
- Advantages
- Special promotion for mobile users with bonuses of up to 50,000 KES
- Native apps for iOS and Android
- Bet Builder feature available
- Daily bonus of up to 33 KES on the first deposit
- High App Store rating of 4.3 out of 5
- Limitations
- Сluttered interface
- Apps are updated relatively infrequently
Mozzartbet: High odds and daily bonuses

Mozzartbet offers a range of promotions for both new and regular players, including daily bonuses, accumulator insurance, deposit bonuses in the form of free bets, and prediction games with jackpots.

Mozzartbet’s sportsbook includes 15 sports and supports features such as boosted odds. Mozzartbet offers relatively high odds on major sports, with football margins at around 5.12%, basketball at 8.01%, and rugby at 8.69%, all of which are below typical market averages.
- Advantages
- Deposit bonus up to 5,000 KES
- Super Daily Jackpot of 20,000,000 KES
- Prize draws for bets on the EPL
- The cashout feature is available
- Multi-bet bonus up to 1,000%
- Limitations
- Welcome free bet must be wagered on multi-bets of 4+ events with odds of 1.70+
- Live streaming not available
Mozzartbet Kenya review Bet here
22Bet Kenya: A huge selection of international events

22Bet is an international bookmaker operating since 2017 and holding a 3.8 rating on Trustpilot, reflecting generally positive user feedback. Kenyan players can place bets daily on more than 1,000 pre-match events, including major competitions such as the EPL, UEFA Champions League, World Cup 2026, as well as the NBA and NHL.

Events are covered across more than 90 countries, including Kenya, England, France, the United States, and other regions. Players can place single, accumulator, system, and chain bets. New users are offered a welcome bonus of up to 19,000 KES, while regular players can benefit from an 8% daily cashback.
- Advantages
- Welcome bonus for sports betting up to 19,000 KES
- Average sports margin of 5.37%
- One-click betting available
- Option to choose daily accumulator bets
- Esports betting coverage available
- Limitations
- Limited local promotions for Kenyan players
- No responsible gambling tools available in the user profile
22bet review Bet here

Paybill numbers for top bookmakers (2026)

Bookmaker	Licence Number	M-Pesa Paybill	Airtel Paybill	Minimum Deposit
Betika	PG-0001113	290290	29990	1 KES
SportPesa	PG-0000427	955100	5212121	1 KES
Odibets	PG-0001096	290680	290680	1 KES
Mozzartbet	PG-0001189	290059	290059	1 KES
22Bet Kenya	PG-0001294	895599	895599	1 KES

How we rate betting sites in Kenya

To create our ranking of the best betting sites in Kenya, we follow a hands-on, step-by-step evaluation process. We personally register accounts, make deposits, place bets, and test all key features to understand the quality of services from a real user’s perspective.

Local payment method support

For convenient deposits and instant withdrawals, we choose platforms that support local payment methods such as M-Pesa and Airtel. Using a Paybill number, players can deposit directly from their phones without the need to enter or verify bank details.
Mobile compatibility

According to available statistics, over 80% of bets in Kenya are placed using the mobile version or a dedicated Android or iOS app. We evaluate bookmakers’ mobile adaptability, including whether they offer additional bonuses, any restrictions, and the convenience of placing bets on smartphones and tablets.
Licensing and regulatory compliance

Verified betting companies in Kenya must hold a Betting Control and Licensing Board (BCLB) licence to ensure the legal protection of players. Such sites typically offer local promotions, cover domestic tournaments, and support familiar local payment methods.
Bonuses and promotions

To be included in our ranking, betting sites are evaluated for the availability of welcome bonuses, boosted odds, multi-bet boosts, and other promotions that affect potential returns. We review bonuses based on their terms, including wagering requirements, minimum odds, time limits, and eligibility conditions for new and existing players.
Sports and betting market relevance

Betting platforms are assessed based on the number of sports available, with a minimum of 15 sports required, including football, basketball, and rugby, as well as coverage of major international tournaments and local Kenyan competitions. Each event should feature at least 25-30 betting markets, covering both core options and more detailed bets such as player props, correct score, team totals, and other specials.
Jackpot quality

Kenyan platforms offer different types of jackpot bonuses, including Daily, Midweek, and Mega jackpots, which vary in frequency and prize pools. We assess how often these jackpots are available, the cost of entry, and the participation requirements, as well as the size of potential winnings. These factors are used to compare and rank the best jackpot opportunities.

Payment methods used by bookmakers in Kenya

To fund their betting accounts, Kenyan players can use bank transfers, debit cards, and e-wallets; however, the most popular options are mobile payments via M-Pesa, Airtel Money, and STK Push.

Payment methods comparison

For a clearer comparison, we have prepared a table highlighting the key metrics across the most popular payment categories.

Feature	M-Pesa / Airtel Money	Bank Cards (Visa/MC)	Crypto (USDT/BTC)
Withdrawal Speed	Instant to a few minutes	1 – 3 business days	Fast (5–60 minutes)
Accessibility	Widely available	Limited	Not always accessible
Transaction Fees	Low to moderate (often minimal for deposits)	Moderate fees	Depending on blockchain
Privacy	High	High	Very high
Local Trust	Very high	Medium	Low

M-Pesa betting sites

M-Pesa allows Kenyan bettors to make instant deposits and withdrawals using their mobile phone numbers. Due to the popularity of Safaricom, M-Pesa holds a leading position in the Kenyan market.

Betting sites that accept M-Pesa enable players to manage their betting accounts easily without the need for additional KYC checks. Players can simply use Paybill numbers to deposit or withdraw funds.

M-Pesa helps protect personal and financial data while providing a simple and efficient way to manage funds.

Airtel betting sites

Airtel Money is a widely used mobile payment system in Kenya and serves as a direct alternative to M-Pesa, although it ranks second in overall market share. One of its key advantages is lower transaction fees, which can make it more cost-effective for frequent deposits.

Kenyan betting sites that accept Airtel Money allow users to fund their accounts instantly via mobile, using simple Paybill or USSD transactions. This method is particularly popular among Airtel subscribers and players without access to traditional banking services.

Popular sports to bet on in Kenya

In Kenya, football dominates betting activity, followed by basketball, athletics, and rugby.

Football

Football betting sites cover tournaments from over 90 countries, including the local Kenyan Premier League, as well as the top five European leagues, such as the English Premier League, La Liga, Bundesliga, Serie A, and Ligue 1, as well as major European competitions such as the UEFA Champions League and the UEFA Europa League.

Basketball

The best betting companies in Kenya cover major tournaments such as the NBA, EuroLeague, and international competitions under FIBA. Each online bookmaker provides its own market selection, but typically Tier 1 tournaments offer 30–60 markets. Standard markets such as match-winner, handicap, and totals are always available, while additional options include player points, total points in a quarter or half, and player rebounds, assists, or steals.

Athletics

Kenya traditionally ranks among the top 10 countries in terms of medals at the Olympic Games in athletics, making this sport extremely popular in the region. Bettors can place bets on major competitions such as the Olympic Games, Kenya National Athletics Championships, and the IAAF Diamond League.

Rugby

In the standard rugby format, 15 players from each team take the field, but Kenya is well-known for its Shujaa team in the 7-a-side format. Kenya 7s is popular worldwide, and bettors can place wagers on tournaments like the HSBC World Rugby Sevens Series.